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Welcome to VeerWest.com

We're the small & dedicated team behind the popular web application FormAssembly.com. Here, we like to talk about the (many) challenges we face and the (few) things we learn while running an online business.

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I have a plan…

Welcome to the first post on the Veer West Log.

Veer West is a web technology startup founded in June 2006. Veer West is the next logical step for me, Cédric Savarese, after having created a couple of promising web applications.

I guess that makes me an entrepreneur, but really I am just a guy who enjoys designing and coding. A guy well aware of his inexperience and inadequacies when it comes to growing a business.

GoalBut I am not one to be deterred by a challenge. To help me keep my focus I thought I would share with you what it is that I intend to achieve with this company.

Goals are goals only if they are well defined, stated and shared. So here we go:

Long Term Goals (2-5 years)

  • Veer West will be a small company with a few employees remotely commuting to a virtual office.
  • Veer West revenues will come from recurring fees on web-based applications (they call that software as a service these days).

Short Term Goals (January 2007)

  • Profitability
  • A group of committed advisors on board
  • A marketing plan

I will elaborate on these goals in future posts.

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